The MISSION Group, announces the launch of Turbine, an integrated Growth Media Agency specialising in owned, earned and paid media for consumer brands.
Based in the UK but with global reach, Turbine provides an integrated one-stop shop using best-in-class platforms. By combining data, insight and technology, the Agency optimises media impact in an ever-evolving digital environment, providing highly accountable, transparent solutions that drive customer acquisition and retention.
Turbine’s integrated approach removes the need for multiple Agencies or siloed teams, improving operational and cost efficiencies and eliminating fragmented service delivery. This is backed by a holistic philosophy that harmonises campaigns to achieve overarching business goals rather than to hit uncorrelated and segmented marketing targets.
James Clifton, Chief Executive Officer of The MISSION Group, commented: “As we all know there is a growing demand for an effective solution to the challenges of multi-channel digital marketing, adding Turbine to our centralised MISSION capability will ensure that all our Agencies continue to deliver Work that CountsTM
Matt Pepper, Chief Executive Officer of Turbine, commented: “All too often, brands suffer from fragmented services aimed at hitting generic marketing targets. This doesn’t need to happen. In a time of economic uncertainty companies need to ensure their owned, earned and paid media strategies are truly joined up and complement one another to maximise efficiencies and impact. That’s why we exist.”
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