MISSION Agency, Bray Leino has helped Thatchers Cider launch its first-ever Christmas TV ad, created in collaboration with the Thatchers team and Aardman.
‘Saving Tasting Time This Christmas’ takes viewers to a snow-covered Myrtle Farm, where the all-important cider tasting is under threat. Not even the winter weather can stop the Thatchers family in their pursuit of the perfect pint, because no cider leaves the farm unless perfection shines through.
The film also marks a milestone for the partnership. Bray Leino has worked with Thatchers for more than 15 years, and the Agency was delighted to celebrate this Christmas first together with the team at Aardman.
The ad has been rated ‘Exceptional’ by System1’s Test Your Ad, scoring 5.9 stars, the highest possible score. Only 1% of ads in System1’s database earns 5 stars or above.
The film sits at the heart of Thatchers’ biggest festive campaign to date, reaching audiences across TV, streaming, digital and retail throughout the Christmas season.
