SPARK Brews Positivity

MISSION Agency SPARK have been working with People’s Captain – an award-winning craft beer brand, founded by an ex-professional rugby player Grey Bateman. The brand’s mission is to use the social nature of craft beer to bring people together to connect, chat, brew positivity and create support networks between one another to promote positive mental health in the UK.



SPARK, sourced the physical entry cards and created an online redemption platform for a prize draw for People’s Captain in Twickenham pubs during the Six Nations. SPARK also produced legally compliant Ts & Cs for the campaign and managed the draw itself.



You can find out more about People’s Captain here:


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